Revolut to Türkiye: Let Me In!! #

Revolut has its eyes on FUPS, a local Turkish digital bank, with acquisition in mind. The move would theoretically allow Revolut to enter the bi-continental nation’s market. As of now, neither party has reached any agreement, and deliberations could still come to a disappointing end. 

“Revolut’s potential entry into Turkey makes strategic sense, intensifying competition in a market where incumbents are already digitally advanced, but still depend on branch networks,” said Tomasz Noetzel, senior industry analyst at Bloomberg Intelligence. “The deal’s strategic execution will be critical to differentiation, beyond price and user experience.”