SoFi #

SoFi is an American online personal finance company and online bank. It offers: Personal loans, student loans, home loans, and investment products.

Website: https://www.sofi.com/

Region: US

Size: 5.7M+ users

Revenue: $498M Q3 Revenue

Activity: 7M monthly visits

Unique Selling Proposition #

A one-stop shop for various financial products, including insurance and investment options. It’s holistic platform that combines various financial services, a sense of community, technology-driven convenience, personalized solutions, competitive rates, career services, member benefits, financial education, and transparent fee structures

Future Prospects #

Create a multi-product core that serves many current products and can be extended to include new products. In pursuit of this technology, the company is looking into new partnerships.